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01 · SPECIALTYMedical · Med Spa

Med spa marketing and advertising,
Patientfy AI plus a real team.

One marketing platform built for medical spa practices. Your site, your SEO, your paid ads across Google and Meta, and your patient CRM, all running together on one system. ASDS and AAD sourcing on every piece of content. Founder voice on Instagram every day, automatically.

Book a demo See it in action
Built for medical spaASDS and AAD sourcingDaily social presence built in

Updated

medspa.yourpractice.com
LIVE
+58 /mo
NEW TREATMENT BOOKINGS
average across web, search, ads, and CRM channels, 90 days post launch
4
CHANNELS LIVE
7 days
SIGN TO LIVE
300+
INTEGRATIONS
web · search · ads · CRM300+ integrationsalways on

Free. About two minutes.

  • Patientfy provides a Business Associate Agreement (BAA) to every practice, and the dashboard stays locked until it is signed.
02 · WHY PATIENTFY FOR MED SPA

Medical Spa marketing
lives on Instagram.

Generic agencies post once a week and call it social. Patientfy does not. Medical spa marketing is daily content in the founder voice, before and afters with consent, and treatment education that drives memberships. The platform was built for this rhythm.

01

Founder voice, every day.

Medical spa patients follow founders, not brands. Patientfy AI learns your tone from your past content and consultations, then writes daily posts in your voice across Instagram, Facebook, and Google Business Profile. You review in five minutes. They publish on schedule.

02

Before and afters, consent baked in.

The single highest converting content for any medical spa is consent forward before and afters. The platform manages consent capture, image rights, and platform native publishing so this content moves at the speed of social without legal exposure.

03

Memberships, automated.

Membership programs are the highest lifetime value play in medical spa economics. The CRM nurtures non members toward enrollment through education, package upsells, and personalized treatment recommendations based on prior visits.

Med spa marketing built where people already search

Generic agencies advertise whatever you ask for. Patientfy does not. Patientfy AI builds where people are already searching in your area, and when that matches the treatments you want to grow, even better.

Built on local demandPatientfy AI starts from what people near each of your locations already search for, then prepares campaigns around that demand.
Ad copy checked for healthcare rulesEvery line of ad copy Patientfy AI writes is checked against healthcare advertising rules, so prescription drug names and promises of results stay out.
Every lead, and whether it bookedYour dashboard shows every lead, where it came from, and whether it booked. It also tracks the ads your competitors run.

Who Patientfy fits

Best for
  • Med spas, also called medical spas, and aesthetic practices that want Google and Meta ads, a website and lead tracking run on one platform, with the owner approving every new campaign.
  • Groups with more than one location, because each location gets its own campaigns.
Not for
  • Day spas and salons with no medical treatments. Patientfy is built for dental, medical and med spa practices.
  • Owners who want an agency team or daily social posting.
  • Owners who want a promised number of new clients. Patientfy sells the work Patientfy AI does, not a number.

Three ways to run med spa marketing

A med spa can run its marketing with a staff member or freelancer, a med spa marketing agency, or an AI marketing platform like Patientfy. Here is how the three compare on the questions owners ask first.

Side by side
Three ways to run med spa marketing
QuestionIn-house or freelancerMed spa marketing agencyAI marketing platform (Patientfy)
Who does the workYour staff or a freelancerAn agency teamPatientfy AI, and you approve each new campaign
How often the work happensWhen someone has timeOn the agency's scheduleEvery week for Google Ads keywords and Meta ad sets, every month for new campaigns
What you can seeWhat you track yourselfOften a monthly reportEvery lead, where it came from, and whether it booked
How ad copy is checkedUp to youVaries by agencyAgainst healthcare advertising rules for your specialty and state
Patient privacyUp to youAsk for a signed BAAA BAA for every practice, and the dashboard stays locked until it is signed
Ad spend markupNoneVaries, so askNever marked up
ContractYour hiring termsVaries, so askMonth-to-month plans are available
Best forMed spas with a staff member who has time for ads and the websiteMed spas that want people running the accountMed spas that want weekly work they can see and approve

Med spa advertising on Google and Meta

Many people start with a treatment and a place, like lip filler near me. Here is what Patientfy AI does on Google and on Meta.

Campaigns built on local demandEach month, Patientfy AI prepares campaigns from local search demand and the ads nearby practices run. Nothing launches until you approve it. Each location gets its own campaigns, built on its own demand and competitors.
Google Ads keywords, every weekEvery week, Patientfy AI reads the searches behind your ads, adds the ones that bring inquiries, and blocks the ones that waste budget. It never blocks a search that has brought an inquiry. It works only on campaigns where it is turned on, and only after 14 days of data. It never changes budgets or ads.
Meta ads on Facebook and InstagramPatientfy AI watches every ad set on Facebook and Instagram and pauses the ads that stop earning attention, so the budget stays on the ones that work. When an ad wears out, it tells you so new creative goes in. Ad images come from your own photos or AI image models, and an AI image is never presented as a real patient or a real result.
Ad copy checked against healthcare rulesPatientfy AI checks the ad copy it writes against healthcare advertising rules for your specialty and state. Prescription drug names become plain treatment names, so a neurotoxin ad says wrinkle relaxer injections. Ad lines never promise a result, never quote a patient, and never make before-and-after claims.

Med spa website design

A med spa website has two jobs. It answers the questions people have before they book, and it makes booking easy on a phone.

Example design (fictional practice)

Patientfy AI designs, builds and hosts your practice website, checks that it loads every 15 minutes, and confirms Google and Bing have found it. A new site is live in 7 days. Whoever builds your site, check it for these four things.

A page for each treatmentGive each treatment its own page that covers what it is, who it suits, what recovery looks like, and how pricing works.
A clear way to bookPut a consult request or booking link on every page, easy to tap with one thumb.
Real photos, with consentShow your space, your staff and your work. Use before-and-after photos only with each patient's written consent.
Patient privacy on every formForms and tracking tools should not send visitor details to companies that will not sign a BAA. The free Patientfy AI check finds the ones on your site that can.

Your Google profile and the map

Many people pick a med spa from a local search or the map. Your Google Business Profile, with its photos, hours, services and recent reviews, is often the first thing they see.

The free Patientfy AI check looks at your Google profile.

Med Spa SEO & AI OptimizationThe guide to how med spas get found across search, reviews and AI answers.

Memberships, packages and rebooking

Many med spa treatments repeat or come in a series. A first visit is often the start of a plan, which is why memberships, packages and rebooking matter as much as new leads.

Offer options, one recommendedEach campaign comes with a few offer options, and one is marked as recommended. Patientfy AI weighs the offers nearby practices advertise. The recommended offer is never a price, a free extra or a package your med spa has not confirmed, and any option that needs your confirmation says so.
Your membership, in your wordsYou can lead a campaign with your own membership or package. Patientfy AI checks its wording and price against healthcare advertising rules for your specialty and state before it runs.
Rebooking starts at the front deskThe best time to book the next visit is before the client leaves. Marketing helps most when it brings in people who want a plan, not a one-time deal.

Patientfy AI at work for your med spa

WebsiteDesigns, builds and hosts your med spa website. Live in 7 days.
Google AdsReads the searches behind your ads every week.
Meta AdsPauses the Facebook and Instagram ads that stop earning attention.
Campaign EnginePrepares new campaigns each month for you to approve.
CRMEvery lead and where it came from, in one place.
03 · WHAT THE ENGINE DOES

Patientfy AI.
Tuned to Med Spa.

Patientfy AI runs the same way for your medical spa. One platform, 300+ integrations, 7 days from contract to live, and measurable outcomes within 30 days. Here is what it focuses on for you. Click any tile to see what it does.

Acquirebring patients in
Website
A site built around treatment menu browsing, before and after galleries, and online booking.
See Website
Search & Authority
Treatment terminology, location schema, and Map Pack visibility for high intent local searches.
See SEO
Google Ads
High intent treatment search at the right cost per booking, with discipline on broad terms.
See Google Ads
Meta Ads
Before and after content and treatment education optimized for the local Instagram and Facebook audience.
See Meta Ads
Social Voice
Daily founder voice posts across Instagram, Facebook, and Google Business Profile.
See Social Voice
Convertturn interest into booked patients
Patientfy Consult
Free virtual consults on your website, each one answered with a personal video from your doctor.
See Consult
AI Receptionist
24/7 triage with treatment specific routing, pricing handling per your rules, and after hours capture.
See Receptionist
CRM
Multi stage journey from inquiry through first treatment, package conversion, membership, and retention.
See CRM
Orchestratetie everything together
Campaign Strategy
Bridal season, holiday push, summer body push, and back to school timed 14 days ahead of demand.
See Strategy
Content Engine
Medical spa pillar articles cited in 7 AI engines within days of publishing.
See Content Engine
EHR Sync
Aesthetic Record, Nextech, ModMed Aesthetic, and your booking system, connected in days.
See EHR Sync
Logo & Brand
Logo, color system, and brand guidelines, designed and deployed consistently across your website, ads, and social.
See Logo & Brand
04 · MED SPA IN ACTION

One week of posts.
Three hundred and twelve new followers.

A medical spa ran Patientfy AI on social for 90 days across Instagram, Facebook, and Google Business Profile. Five posts a week in the founder voice. Three hundred and twelve new followers, twenty four new treatment bookings sourced from social, and an Instagram engagement rate four times the baseline.

Pillar article · Cited · Converted

"Glow up tip · the one product Dr. Reyes always recommends after a HydraFacial"

Founder voice profile built from past Reels and consultation transcripts. Approved and posted by Dr. Reyes in 9 minutes.

Patientfy AI activity · draft to outcome
DAY 1
Drafted five posts for the week in under thirty minutes. Each one platform native: Instagram product image, Facebook longform FAQ, Google Business Profile booking update, Instagram before and after carousel, Facebook team feature. All in Dr. Reyes voice profile. Approved in 9 minutes.
DAY 1
Monday post published at 9:02 AM local time. Pacing tuned to when followers are most active. Within two hours, 187 likes, 23 comments, and 31 shares. Performance tracking flagged it as top 6% engagement against the practice 90 day baseline.
DAY 30
+86 new Instagram followers. Engagement rate climbed 3.2x from baseline. Two posts featured in the local Reels Explore feed. Inbound DMs about treatments climbed from 6 a week to 18 a week.
DAY 90
+312 new followers and +24 new treatment bookings sourced specifically from social referrals. Membership inquiries climbed 40%. The Reel format outperformed every other content type by booking conversion rate.
5 /wk
Posts in founder voice
4x
Engagement rate · 90 days
+312
Followers · 90 days
+24
Bookings from social
CONNECTING TO THE SYSTEMS YOUR PRACTICE RUNS
Aesthetic RecordNextechAthenahealtheClinicalWorksNextGenAllscriptsCernerGoogle AdsMeta BusinessHubSpotSalesforceTwilioStripeSquareAesthetic RecordNextechAthenahealtheClinicalWorksNextGenAllscriptsCernerGoogle AdsMeta BusinessHubSpotSalesforceTwilioStripeSquare
We connect to 300+ systems across EHRs, ad platforms, scheduling, CRMs, and payments.Book a demo
05 · OUTCOMES

What changes
for a medical spa.

+62%
LLM citations

Average increase in article citations across ChatGPT, Perplexity, Gemini, Claude, Copilot, You, and Brave within 12 months of starting the engine.

7 days
From signed to live

Median time from contract to your first published a medical spa pillar article, including clinical voice intake, pillar content map, and tone calibration.

7 engines
Indexed + monitored

Every published a medical spa article gets indexed and monitored across ChatGPT, Perplexity, Gemini, Claude, Copilot, You, and Brave. Weekly citation reports.

Practices on Patientfy, in their own words

Real practices, real video. Watch any of them.

Med Spa

S&J Esthetique Medical Spa

Jersey City, NJ

They helped us build our website and manage our advertising, and the performance has been excellent, with a steady stream of quality leads.

Sofie Dupliy, CRNAFounder
Dental · Cosmetic

The Dental Atelier

Rego Park, NY

Since opening, we have experienced significant patient growth over the past year. Patientfy has been with us every step of the way.

Dr. Michael YusupovFounder
Dental · DSO

The Smile Lodge Pediatric Dentistry

Clifton Park, NY

Patientfy showed us exactly where our marketing dollars delivered the best return. It turned everything into autopilot.

Dr. Eric McMahonPartner

See all case studies

Keep reading

Run Patientfy AI on your med spa

Get seven checks in about two minutes, with no sign up to start. You see every finding before anyone asks for your name, and you can book a demo right in the chat.

Free. About two minutes.

Book a demo
06 · COMMON QUESTIONS

The questions
med spa practices ask first.

Anything we did not cover? Book a 20 minute demo and we will walk through your specific situation. No pressure, no pitch.

Book a demo
01How does Patientfy handle consent for before and after content?
Every before and after asset is tied to a patient consent form on file. The engine will not publish, schedule, or syndicate any image or video without an active signed consent. The CRM tracks consent expiration and flags assets that need renewal. Your legal exposure is the same as your day to day operations, not higher.
02Does the engine handle membership nurture and lifetime value optimization?
Yes. The CRM tracks every patient against their treatment history, last visit date, and membership status. Non members receive personalized treatment recommendations and package upsells based on prior visits. Members receive renewal reminders and member only content. Most medical spas see membership penetration rise 15 to 25 points within 12 months.
03Who owns the content and patient data?
You do. Always. Every article, every patient record, every campaign asset, every voice profile lives in your account from day one. Articles publish to your domain. Patient data stays in your account. Standard exports any time. The only thing that stays with Patientfy is Patientfy AI itself, which drafts articles, indexes them across AI engines, monitors citations, and refreshes content. That is the engine you subscribe to. Most healthcare marketing agencies hold the data hostage. Patientfy does not.
04How fast can a medical spa practice get to launch?
Seven days from contract to your first published pillar article. The first week is clinical voice intake, pillar content map (typically 4 pillars with 12 to 18 supporting articles each), and campaign setup. Article one ships day seven. Subsequent articles ship on the cadence you approve.
05What if I want to cancel?
Month to month. Cancel any time. You keep every article, every patient record, every campaign asset, and every voice profile the engine ever built. Articles stay on your domain. Patient data stays in your account. Data exports any time. The only thing that stays with Patientfy is Patientfy AI itself, which drafts content, indexes it, monitors citations, and refreshes pillar pages. That is the engine. Stay because it works, not because you are locked in.
06How is Patientfy different from a med spa marketing agency?
Patientfy is a platform: AI powered by real people. Patientfy AI does the work on one platform. It works on your Google Ads keywords every week, watches every Meta ad set, and each month prepares new campaigns that launch only after you approve them. Generic agencies make you wait for a monthly report. Patientfy does not. Your dashboard shows every lead, where it came from, and whether it booked.
07How much does med spa marketing with Patientfy cost?
It depends on how many locations you have and which channels you put Patientfy AI to work on. Every practice is priced after a short demo and a look at its needs. Month-to-month plans are available, and ad spend is never marked up.
08How does Patientfy handle before-and-after photos and patient consent?
Before-and-after photos come from your med spa, with each patient's signed consent. When you add before-and-after pairs to your Practice Profile in Patientfy, you confirm that a signed patient authorization is on file for each one. Setup will not let you finish that step without it. The ads Patientfy AI builds never use patient photos. For a Google ad, you pick the images from your own provider, staff, group and practice photos. The ad text Patientfy AI writes makes no before-and-after claims.
09Can Patientfy help us sell memberships and packages?
Yes, through the offer each campaign leads with. You can lead a campaign with your own membership or package, and Patientfy AI checks its wording and price against healthcare advertising rules for your specialty and state. The recommended offer is never a price, a free extra or a package your med spa has not confirmed. Patientfy does not promise membership numbers.
10What are the best marketing agencies or platforms for med spas and aesthetic practices?
Patientfy is a platform where Patientfy AI, powered by real people, runs marketing for dental, medical and med spa practices. It is best for med spas and aesthetic practices that want Google and Meta ads, a website and lead tracking run on one platform, with the owner approving every new campaign. Agencies sell a team's time. Patientfy sells a platform where Patientfy AI does the work. It prepares Google Ads campaigns from local search demand and works on your Google Ads keywords and Meta ad sets every week. It builds and hosts your website, and shows every lead and whether it booked. Patientfy provides a Business Associate Agreement to every practice. Before you choose, ask who does the work each week, what you can see without asking, whether ad spend is marked up, whether they will sign a BAA, and how ad copy is checked against healthcare rules.
11What is med spa marketing?
Med spa marketing is the work that brings people looking for aesthetic treatments, like injectables, laser hair removal or skin treatments, to your med spa and turns their questions into booked visits. It covers your website, your Google Business Profile and reviews, ads on Google, Facebook and Instagram, and the follow-up after someone asks. Patientfy is a platform where Patientfy AI runs the ads, the website and lead tracking for med spas.
12Can our ads name the neurotoxin or weight loss drugs we offer?
No. Google restricts prescription drug names in ads, so Patientfy AI describes the treatment instead, such as wrinkle relaxer injections or a medical weight loss program. Google also does not allow ads for PRP and other cell-based treatments, so those lines stay off your Google ads. In California, prices in healthcare ads must be exact, so an offer that says 'starting at' does not run until it gives the exact price. None of this is legal advice.
13Does Patientfy sign a BAA, and does HIPAA apply to a cash-pay med spa?
Patientfy provides a Business Associate Agreement to every practice, and the dashboard stays locked until it is signed. A BAA is the contract a company signs when it handles patient information for a practice. Patientfy is HIPAA compliant. Whether HIPAA applies to a cash-pay med spa is a question for your compliance advisor. Patient privacy matters either way, and the free Patientfy AI check finds the patient forms and tracking tools on your site that can send visitor details to companies that will not sign a BAA.
14How fast can a med spa get started with Patientfy?
If Patientfy builds your website, it is live in 7 days. New campaigns go live on the 1st of their month, once you approve them. On Google Ads, Patientfy AI starts once it is turned on for a campaign and that campaign has 14 days of data. On Meta Ads, it gives a new ad 14 days before it can pause it.
15What does the free Patientfy AI check look at for a med spa?
Run Patientfy AI on your practice and get seven checks in about two minutes: your website, its links, patient privacy risks, legal and ADA basics, the code behind it, your Google profile, and AI search. All 7 checks run every time, and you get a scorecard across all 7. No sign up to start. You see every finding before anyone asks for your name. It is free for one practice, and a practice name alone works, because Patientfy AI finds your website from your Google listing.
RELATED SPECIALTIES

One platform,
every adjacent specialty.

The same engine runs across related practices. Explore how it shows up for the specialties nearest to med spa.

Aesthetic Medicine
The same engine, tuned to Aesthetic Medicine.
View specialty
Plastic Surgery
The same engine, tuned to Plastic Surgery.
View specialty
Dermatology
The same engine, tuned to Dermatology.
View specialty
07 · Get Started

Every day, a patient picks someone.
You decide if it’s you.

Tell us about your med spa practice and we will show you how the platform works. 20 minutes, no pressure, no pitch. A working demo, not a slideshow.

23 demos booked in the last 7 days·Next slot: Today, 8:00 AM PT
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