# Patientfy
> Agentic dental and medical practice marketing platform

## What Patientfy Is
Patientfy is the agentic digital marketing platform for dental and medical practices. It deploys 11 AI agents to run website management, SEO, Google Ads, Meta Ads, social media, patient CRM, and practice operations. The platform includes website management, Search & Authority (site SEO, local SEO, and GEO/LLM SEO), Google Ads, Meta Ads, Social Voice, an AI Receptionist, CRM, Campaign Strategy, Content Engine, EHR Sync, and Logo & Brand. All agents work together 24/7. HIPAA compliant. Month to month pricing. No contracts.

## Who Patientfy Serves
- Dental practices: general dentistry, orthodontics, cosmetic dentistry, pediatric dentistry, periodontics, endodontics, oral surgery, dental anesthesia
- Medical practices: primary care, dermatology, plastic surgery, medical spa, functional health, aesthetic medicine, longevity medicine, hormone optimization, regenerative medicine, precision medicine, health optimization, cognitive health, ophthalmology, optometry, cardiology, orthopedic surgery, urology, pediatrics, physical therapy, OBGYN, neurosurgery, ENT, gastroenterology, general surgery, urgent care, podiatry, vascular surgery
- DSOs and multi-location groups

## The Platform (11 AI Agents)
### Acquire
1. Website: Custom practice website. Designed, shipped in 7 days, optimized forever. HIPAA and ADA compliant.
2. Search & Authority: Site SEO, Local SEO, and GEO/LLM SEO. Monitors Google, Google Maps, Bing, ChatGPT, Gemini, Perplexity, Copilot, and Claude.
3. Google Ads: AI agent manages bids, rewrites ad copy, pauses underperformers, shifts budget to winners.
4. Meta Ads: Weekly creative refresh, real-patient audience targeting, automatic budget optimization.
5. Social Voice: Consistent posting across Instagram, Facebook, and Google Business Profile. Native format per platform.

### Convert
6. AI Receptionist: Answers after-hours calls, books appointments, qualifies leads 24/7.
7. CRM: Full patient attribution from ad click to chair. Connects to 300+ healthcare systems.

### Orchestrate
8. Campaign Strategy: AI-driven campaign planning and seasonal optimization.
9. Content Engine: SEO content, blog generation, topical authority building.
10. EHR Sync: Integrates with Dentrix, Open Dental, Epic, Athenahealth, Eaglesoft, Curve, and 90+ more systems.
11. Logo & Brand: Visual identity design, deployed across all channels.

## Pricing
Three plans, quoted per practice:
- Practice: Solo practice, one channel.
- Growth: Established practice, every channel. Most popular.
- Multi-Location: Two or more sites, every location. Volume pricing.
Ad spend goes directly to Google and Meta, never marked up. Month to month. Cancel any time.

## Key Facts
- Founded 2013 by Bryan Hwang (former Accenture, Cognizant, Wipro, Toptal)
- Headquartered in Ventura, California
- Nine people, eleven AI agents, five countries
- Integrates with 300+ healthcare systems
- HIPAA compliant by default. BAA available.
- ADA compliant websites
- Serves dental and medical practices across the US and internationally

## Pages

### Main
- Home: https://patientfy.ai
- Pricing: https://patientfy.ai/pricing
- About: https://patientfy.ai/about
- Cases: https://patientfy.ai/cases
- Specialties: https://patientfy.ai/specialties
- Integrations: https://patientfy.ai/integrations
- Blog: https://patientfy.ai/blog
- Research & Whitepapers: https://patientfy.ai/resources
- Book a demo: https://patientfy.ai/book-demo
- Founder story: https://patientfy.ai/dentemagazine
- Vision paper: https://patientfy.ai/resources/2030-practice-operating-model — "The 2030 Practice Operating Model" by Bryan Hwang. Nine chapters on why the agency model is over and what replaces it: 11 AI agents, HIPAA-native infrastructure, one operating system for 35 healthcare specialties.

### Platform (Agent Pages)
- Website: https://patientfy.ai/platform/website
- Search & Authority (SEO): https://patientfy.ai/platform/seo
- Google Ads: https://patientfy.ai/platform/google-ads
- Meta Ads: https://patientfy.ai/platform/meta-ads
- Social Voice: https://patientfy.ai/platform/social-voice
- AI Receptionist: https://patientfy.ai/platform/ai-receptionist
- CRM: https://patientfy.ai/platform/crm
- Campaign Strategy: https://patientfy.ai/platform/campaign-strategy
- Content Engine: https://patientfy.ai/platform/content-engine
- EHR Sync: https://patientfy.ai/platform/ehr
- Logo & Brand: https://patientfy.ai/platform/logo-and-brand

### Dental Specialties
- General Dentistry: https://patientfy.ai/dental/general-dentistry
- Orthodontics: https://patientfy.ai/dental/orthodontics
- Cosmetic Dentistry: https://patientfy.ai/dental/cosmetic-dentistry
- Pediatric Dentistry: https://patientfy.ai/dental/pediatric-dentistry
- Periodontics: https://patientfy.ai/dental/periodontics
- Endodontics: https://patientfy.ai/dental/endodontics
- Oral Surgery: https://patientfy.ai/dental/oral-surgery
- Dental Anesthesia: https://patientfy.ai/dental/dental-anesthesia

### Medical Specialties
- Primary Care: https://patientfy.ai/medical/primary-care
- Dermatology: https://patientfy.ai/medical/dermatology
- Plastic Surgery: https://patientfy.ai/medical/plastic-surgery
- Medical Spa: https://patientfy.ai/medical/medical-spa
- Functional Health: https://patientfy.ai/medical/functional-health
- Longevity Medicine: https://patientfy.ai/medical/longevity-medicine
- Hormone Optimization: https://patientfy.ai/medical/hormone-optimization
- Regenerative Medicine: https://patientfy.ai/medical/regenerative-medicine
- Precision Medicine: https://patientfy.ai/medical/precision-medicine
- Health Optimization: https://patientfy.ai/medical/health-optimization
- Cognitive Health: https://patientfy.ai/medical/cognitive-health
- Aesthetic Medicine: https://patientfy.ai/medical/aesthetic-medicine
- Ophthalmology: https://patientfy.ai/medical/ophthalmology
- Optometry: https://patientfy.ai/medical/optometry
- Cardiology: https://patientfy.ai/medical/cardiology
- Orthopedic Surgery: https://patientfy.ai/medical/orthopedic-surgery
- Urology: https://patientfy.ai/medical/urology
- Pediatrics: https://patientfy.ai/medical/pediatrics
- Physical Therapy: https://patientfy.ai/medical/physical-therapy
- OBGYN: https://patientfy.ai/medical/obgyn
- Neurosurgery: https://patientfy.ai/medical/neurosurgery
- ENT: https://patientfy.ai/medical/ent
- Gastroenterology: https://patientfy.ai/medical/gastroenterology
- General Surgery: https://patientfy.ai/medical/general-surgery
- Urgent Care: https://patientfy.ai/medical/urgent-care
- Podiatry: https://patientfy.ai/medical/podiatry
- Vascular Surgery: https://patientfy.ai/medical/vascular-surgery

### Blog
- The Longevity Medicine Market: A 2026 Map for Clinics: https://patientfy.ai/blog/longevity-medicine-market-2026 — Longevity medicine crossed from fringe to a measurable market. Here is the size, the growth, and the consumer shift across every specialty under the umbrella.
- Google Turned Social Video Into a Search Channel: https://patientfy.ai/blog/google-turned-social-video-into-a-search-channel — Google now measures how your social and video posts perform inside Search, Discover, and News, even for creators with no website. Social content is officially search content. Here is what that means for a practice, and the one bottleneck that decides who wins it.
- After AGD2026: Dentists Meet the Agentic Practice: https://patientfy.ai/blog/what-happened-after-agd-2026 — A post-conference reflection on my AGD2026 lecture on the agentic practice: the argument I made, the questions a room of dentists pushed back with, and where dental marketing is heading.
- Agentic Marketing for Dental Practices: Why It Compounds: https://patientfy.ai/blog/agentic-marketing-dental-practices — What agentic marketing is, and how a team of AI agents runs every marketing surface for a dental practice so the work compounds instead of resetting.
- 7 Dental Marketing Pain Points in 2026, and the Fixes: https://patientfy.ai/blog/dental-marketing-pain-points-2026 — Most dental marketing pain is a systems problem, not a reason to sell your practice. Here are the seven costing independents patients in 2026, and the fix for each.
- Med Spa SEO & AI Optimization: Getting Found in 2026: https://patientfy.ai/blog/aesthetic-practice-seo-ai-optimization-2026 — The aesthetic buyer decides across four surfaces now: search, reviews, social, and AI. Here is how med spas get found, and stay found, in 2026.
- Dental Industry Statistics 2026: Where Patients Are Won: https://patientfy.ai/blog/dental-industry-statistics-2026 — The market is growing and a third of dentists still are not busy enough. The gap is not demand, it is capture. Here is what the numbers say.
- Mid-Year Check: 5 Numbers Every Med Spa Should Review: https://patientfy.ai/blog/mid-year-med-spa-metrics-review — June is the moment to read the scoreboard before the second half. Five numbers tell you almost everything about an aesthetic or wellness practice's health: here's how to read and act on each before H2.
- Why Your Practice Needs GEO, Not Just SEO, in 2026: https://patientfy.ai/blog/geo-not-just-seo-2026 — Patients are asking AI engines for a dentist before they ever open Google. GEO is a different discipline than SEO, and most practices are invisible in it.
- The 2026 Dental Tech Stack: What Top Practices Run: https://patientfy.ai/blog/2026-dental-tech-stack — The highest-performing practices in 2026 don't have more tools, they have fewer, integrated ones. Here's why the connected stack beats the pile of parts.
- The 3:1 Rule: The LTV:CAC Ratio for a Healthy Med Spa: https://patientfy.ai/blog/ltv-cac-3-to-1-rule-med-spa — The ratio of lifetime value to acquisition cost is the single clearest test of whether your med spa's growth is healthy or quietly burning cash. Here's how to compute and use it.
- Reactivation: The Cheapest New Patient You'll Ever Get: https://patientfy.ai/blog/dental-reactivation-cheapest-new-patient — Every practice sits on a dormant asset: patients who already know and trust it. Here's why reactivating a lapsed patient costs a fraction of acquiring a stranger, and how to do it at scale.
- Biostimulators Over Fillers: The 2026 Collagen Shift: https://patientfy.ai/blog/biostimulators-over-fillers-2026 — The market is shifting from fillers toward collagen stimulating treatments. Here's how to market a higher consideration category in 2026, through education and social proof, not a discount.
- Reading Overhead: When 65% Is Healthy and 70% a Fire: https://patientfy.ai/blog/dental-overhead-65-vs-70 — Overhead quietly decides your take home. Here's how to read it line by line, what separates a healthy 65% from a five alarm 70%, and the hidden lever most owners miss.
- The Countercyclical Med Spa: Win Share in a Downturn: https://patientfy.ai/blog/counter-cyclical-med-spa-market-share — Downturns are when competitors panic and go quiet. Here's how the disciplined med spa holds visibility, reallocates with precision, and takes durable market share.
- 39% and Climbing: Competing With DSOs: https://patientfy.ai/blog/competing-with-dsos-independent-dental — DSO affiliated offices are a fast rising share of the market. You can't out-scale them, so win on what scale can't touch: brand, identity, and a personal experience.
- The 90-Day Glow-Up: Wedding & Summer Med Spa Calendar: https://patientfy.ai/blog/90-day-glow-up-wedding-summer-med-spa — Aesthetic results need lead time, so wedding and summer body season is won in the spring. Here's how to build a seasonal calendar that captures demand ahead of the spike.
- Case Acceptance Stuck at 40 to 70%: The Fix: https://patientfy.ai/blog/case-acceptance-communication-fix-dental — Case acceptance sits in a wide 40% to 70% band for most practices, and the gap is communication, not pressure. Here's how to present treatment and follow up to lift it, without hard selling.
- The GLP-1 Membership Annuity: Recurring Revenue: https://patientfy.ai/blog/glp1-membership-annuity-functional-health — GLP-1 weight management is usually billed as one off visits. Model it as a recurring membership and a single supervised program becomes a multi thousand dollar annuity per member that compounds.
- Refund Season: Helping Patients Say Yes to Care: https://patientfy.ai/blog/refund-season-dental-financing — From February to April, patients suddenly have cash for the treatment they put off. Here's how to surface deferred plans and make 'yes' easy, without cutting your fees.
- Rebook Rate: The Number That Predicts Med Spa Survival: https://patientfy.ai/blog/rebook-rate-med-spa-retention — Rebook rate, the share of visits that leave with the next appointment booked, is the clearest leading indicator of a med spa's health. Here's how to read it and defend it.
- What a New Patient Really Costs: Dental CAC in 2026: https://patientfy.ai/blog/dental-patient-acquisition-cost-2026 — Most owners can't name their true cost to acquire a new patient. Here's how to measure dental CAC honestly by channel in 2026, and lower it by killing waste, not budget.
- From Botox Bar to Wellness Hub: The Whole-Person Pivot: https://patientfy.ai/blog/botox-bar-to-wellness-hub-functional-health — The single service Botox bar is hitting a ceiling. Here's the 2026 case for becoming a whole-person wellness hub, and how to reposition the brand, the site, and the content to sell it.
- Answer Engine Optimization: How Patients Find You via AI: https://patientfy.ai/blog/answer-engine-optimization-dental — More patients ask AI assistants for a dentist before they open Google. Answer engine optimization is its own discipline. Here is how a dental practice becomes the cited answer in 2026.
- The $10,000 Client: Building Med Spa Lifetime Value: https://patientfy.ai/blog/the-10000-client-med-spa-ltv — A med spa's real money is lifetime value, not first visit revenue. Here's the LTV math, and the retention systems that turn one appointment into a years long relationship.
- The No Show Tax: Cutting Dental No Shows From 7% to 4%: https://patientfy.ai/blog/no-show-tax-dental-operations — Every empty chair is overhead you already paid for. Here's the true cost of dental no shows and the operational moves that drive the rate down.
- The Lipstick Effect: Why Aesthetics Survives Downturns: https://patientfy.ai/blog/lipstick-effect-med-spa-recession — When budgets tighten, small beauty purchases hold up: the lipstick effect. Here's why med spas are structurally recession resilient, and how to act like it.
- Recession Resilient, Not Recession-Proof: 2008's Lesson: https://patientfy.ai/blog/recession-resilient-dental-2008-lessons — Dental demand dips in downturns and recovers. The practices that come out ahead aren't the ones that cut hardest. Here's the defensive strategy from 2008.
- GLP-1 Is the New Front Door for Med Spas: https://patientfy.ai/blog/glp1-front-door-med-spa — Medical weight loss became the highest intent front door in aesthetics. Here's how to position your med spa for the GLP-1 patient, and the high value services that follow.
- Payer Mix Is Destiny: The 2026 Out-of-Network Case: https://patientfy.ai/blog/payer-mix-out-of-network-2026 — Insurance write-offs quietly cap your margin. Here's the financial case for shifting your payer mix toward fee-for-service in 2026, and how to make the move survivable.

### Research & Whitepapers
- The 2030 Practice Operating Model: https://patientfy.ai/resources/2030-practice-operating-model — How dental and medical practices will acquire patients in an agentic world: a vision paper for owners building beyond the agency era.
- The Recession Resistant Dental Practice: https://patientfy.ai/resources/recession-resistant-dental-practice — Dental is the first care patients cut in a downturn and the last they can avoid forever. A guide to recession-resistant growth for dental practices.
- 2026 Practice Marketing Benchmark Report: https://patientfy.ai/resources/aesthetic-medical-marketing-benchmark-2026 — What good actually looks like in 2026: response times, booking rates, channel mix, and AI visibility benchmarks for dental and medical practices.

## Contact
- Website: https://patientfy.ai
- Book a demo: https://patientfy.ai/book-demo
- Instagram: https://www.instagram.com/patientfy/